For most UK tradespeople, a service area business is the right Google profile type, and choosing the wrong one can limit your visibility or, worse, put a home address on Google Maps that you never intended to share publicly. This guide explains what a service area business is on Google, how it differs from a…
Your Google Business Profile category is one of the most important settings in your entire listing, and getting it wrong means you won’t appear in the searches that matter for your trade. This guide covers the best Google Business Profile categories for tradespeople in the UK, trade by trade, so you can get it right…
To optimise your Google Business Profile as a tradesperson, you need to signal to Google that your listing is relevant, active, and trustworthy, and you do that through a combination of completeness, reviews, photos, and regular activity. This guide covers every optimisation that matters, in order of impact, so you know exactly where to spend…
Setting up your Google Business Profile is the first step any UK tradesperson should take to get found online, and knowing how to set up a Google Business Profile as a tradesperson in the UK takes less than 30 minutes if you follow the right steps. This guide walks you through the full process, from…
A Google Business Profile is the free listing that puts your trade business on Google Maps and in local search results, and for tradespeople in the UK it’s the single most important piece of your online presence. If someone in your area searches “plumber near me” or “electrician in Leeds”, Google shows a map with…