Knowing how many calls your Google Business Profile generates is the difference between guessing whether your listing is working and knowing for certain. Most tradespeople have no idea how many leads their profile produces each month. This guide shows you exactly where to find that data and how to use it to make better decisions….
The Google Business Profile Q&A section is one of the most overlooked features on a tradesperson’s listing, and that’s a problem, because anyone can post a question on your profile and anyone can answer it. If you’re not managing this section, a competitor, a disgruntled ex-customer, or simply a well-meaning stranger could be shaping what…
Google Business Profile posts let tradespeople share updates directly on their Google listing, and used consistently they keep your profile active, build trust with customers who find you, and send a signal to Google that your business is maintained. This guide covers what to post, how often, and the types of posts that actually move…
Adding photos to your Google Business Profile is one of the fastest ways a tradesperson can improve their listing, and Google’s own data shows that profiles with photos receive 42% more requests for directions and 35% more website clicks than those without. This guide covers exactly which photos to add, how many you need, and…
A suspended Google Business Profile means your listing has been removed from Google Maps and local search results, and for a tradesperson that means potential customers searching for your trade in your area simply can’t find you. This guide explains why Google suspends listings, what the two types of suspension mean, how to appeal, and…
For most UK tradespeople, a service area business is the right Google profile type, and choosing the wrong one can limit your visibility or, worse, put a home address on Google Maps that you never intended to share publicly. This guide explains what a service area business is on Google, how it differs from a…
Your Google Business Profile category is one of the most important settings in your entire listing, and getting it wrong means you won’t appear in the searches that matter for your trade. This guide covers the best Google Business Profile categories for tradespeople in the UK, trade by trade, so you can get it right…
To optimise your Google Business Profile as a tradesperson, you need to signal to Google that your listing is relevant, active, and trustworthy, and you do that through a combination of completeness, reviews, photos, and regular activity. This guide covers every optimisation that matters, in order of impact, so you know exactly where to spend…
Setting up your Google Business Profile is the first step any UK tradesperson should take to get found online, and knowing how to set up a Google Business Profile as a tradesperson in the UK takes less than 30 minutes if you follow the right steps. This guide walks you through the full process, from…
A Google Business Profile is the free listing that puts your trade business on Google Maps and in local search results, and for tradespeople in the UK it’s the single most important piece of your online presence. If someone in your area searches “plumber near me” or “electrician in Leeds”, Google shows a map with…